Tag Archives: cultural evangelist

leading without power, part 3

in this series of posts (part 1: overview; part 2: competency facilitator) i’m ruminating on the suggestion that leadership in the church needs to move away from the traditional notions of hierarchical power we’ve embraced for so long. and i’m unpacking 9 new metaphors for “powerless leadership”. here is metaphor #2:

Culture Evangelist

i’m becoming more and more convinced that one of the most important skill sets for a 21st century leader is the ability to lead in the area of culture creation. in youth ministry 3.0, i talked about the increased need for leaders (youth workers, in that case; but this is true for all church leaders) to move toward differentiated, contextually appropriate, discerned ministry values, structures, methods, approaches. for that to happen (particularly if we’re moving away from top-down power structures), we have to re-learn the spiritual art of discernment. and we have to learn to practice discernment using a collaborative approach, as opposed to going off to a cave to get a ‘word from god’.

one of the most important things we need to discern (remember: that means an active reliance on the holy spirit, not our own brilliance and insight) is culture. we need to collaborative discern the current culture of our church (or youth group), and the culture we aspire toward.

once this culture is understood, the powerless leader becomes an evangelist for that culture.

my new friend, donavon roberson – a former youth pastor – is the lead culture evangelist for zappos insights, the corporate training arm of zappos.com. i love donavon’s title. church leaders need to unofficially adopt that title.

we evangelize: this is who we are!
we evangelize: this is who we are called to become!
we evangelize: these are the things that are most important to us (our values)!

at a gathering of junior high pastors several years ago, my friend eric venable made the comment that, in their youth ministry, they tried to embrace the idea that “the feel of the ministry is the content”. last night, i happened to be with eric, and he said he’d later heard a professor state that phrase with better terminology: “the method is the message.”

what does culture creation look like in your context?
how can you move toward it, then evangelize it?